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Effects - Planet Waves - Bill Lawrence Pickups - ISP Technologies - Abasi Concepts

Effects - Planet Waves - Bill Lawrence Pickups - ISP Technologies - Abasi Concepts

In 1994, Howard and Robert Silagy started a small guitar strap company in Hicksville, N.Y. Their approach to business was simple: make attractive, durable straps using high-quality materials and people will buy them. Over the next four years, the company grew, with sales skyrocketing because of the growing popularity of Planet Waves' colorful, attractive designs and the line's thick, heavy-duty leather tabs.

In 1998, D'Addario & Company, Inc. acquired the Planet Waves line and it joined D'Addario's world-renowned family of musical instrument accessory brands. D'Addario envisioned the line as more than just accessories for guitarists, but for musicians as a whole.

D'Addario's first major venture outside guitar-only accessories with the Planet Waves line was to design and develop a line of cables that would be truly transparent signal-transmitting devices, and virtually eliminate tonal alterations. D'Addario's Planet Waves team studied the industry's cable-making procedures and identified that most suppliers were simply purchasing and assembling stock cables and connectors. Additional investigations found that suppliers had given little or no thought to the specific needs of each different cable application. After extensive testing, the Planet Waves team discovered that many of these stock cables had serious limitations. As a result, the lab began studying and researching the various causes of signal loss and degradation, microphonics (triboelectric noise), and mechanical connection failures.

After more than two and a half years of intense research and product development, Planet Waves had come up with a cable with conductors that actually short unwanted triboelectric currents to the ground as they occur. A new connector was developed with a series of compression springs along the ground sleeve that ensure the plug makes a firm connection into the jack ground; gold-plated contact points were added for better connectivity and reduced oxidation. Add an almost indestructible strain-relief design with common-sense features like color-coded O-rings for easy identification, packaging that explains how Planet Waves solved problems, and a lifetime guarantee, and the Planet Waves cable line was on the road to success.

Under the close watch and creativity of Jim D'Addario, the Planet Waves cable line has now grown to include more than 50 custom-designed connectors and multiple lines of Cables, Connectors and Power Chords, Musician's Gear, Smart Tools, and Instrument Care products. Recent line extensions include, MIDI, fiber-optic, s-video, USB, and custom DJ cable offerings. This commitment to research, testing, and ingenuity has reached beyond Planet Waves cables and has been applied to all of the Planet Waves product lines.


The ISP Technologies engineering team has been designing cutting edge audio products for more than 30 years and our engineering technology meets or surpasses even the biggest and most established names in the speaker market. With over 30 patents issued for various audio signal-processing technologies, the engineering team of ISP Technologies has achieved the leading edge in developing state of the art sound systems. ISP understands that the basic foundation of great live sound is fidelity. Delivering extremely high performance live sound with intelligibility, clarity and accurate uniform response at every seat, is the major goal of ISP Technologies. Whatever your sound application, ISP has the right system to fit your need. While most people purchase their first audio system based on price alone and usually end up paying more for that system in the long run by either having to upgrade or replace this original system, ISP solves this problem by providing extremely high quality sound with every speaker at every price point. ISP’s major attention to detail in the midrange sets our speakers apart. Most sound systems cannot deliver ruler flat frequency response in the midrange due to a number of shortcomings such as using a large woofer to reproduce both the lows and mid-frequencies at high sound pressure levels. The paper cone speaker simply cannot deliver crisp clear midrange response while reproducing high power lows due to cone breakup and inter-modulation distortion. However, because of our unique cabinet and engineering design, ISP can deliver both the midrange and ruler flat response desired.

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