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Tech 21

Tech 21

B. Andrew Barta launched Tech 21 in midtown Manhattan and introduced his unique invention to the world -- the SansAmp. It was, in fact, the culmination of something he simply wanted for his own personal use. As a performing musician with an electronics background, and whose “day job” was repairing, modifying and customizing amplifiers, Andrew had the expertise -- and determination -- to make his vision a reality.
Ironically, Andrew never intended on becoming a manufacturer. He initially tried selling his technology to some of the major manufacturers. But they weren’t able to foresee the potential and how much impact the SansAmp would eventually have. (Not so secretly, we are delighted no one bought the idea!)
Unable to abandon his idea, Andrew had to set out on his own. Although this kind of product had never before existed, it took a surprisingly short amount of time to gain acceptance from players. All they had to do was hear it.

Tech 21 pioneered the direct recording movement and created an entirely new category of signal processing. The revolutionary SansAmp tube amplifier emulator was the first device to enable musicians to dial in monster tones and patch them directly to a studio mixer or stage PA. Finally, it was possible to get stunning, consistent tones without futzing for hours and hours to find that elusive ‘sweet spot.’ Instead, the 100% analog SansAmp delivered all of its mammoth sounds from a pocket-sized pedal.

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  1. Tech 21 NYC Sansamp Programmable Bass Driver DI 3 Channels PBDR

    Player's Perspective Music Store Live is proud to present this NEW Tech 21 SansAmp Programmable Bass Driver DI! Easily dial in your favorite bass amp tones and capture them in 3 simple presets. Great for live use as well as driving power amps, recording desks and PA mixers. Listen to the YouTube video below to hear the different preset setting
  2. Tech 21 Roto Choir Rotary Speaker Emulator Leslie ROTO

    Player's Perspective Music Store Live is proud to present this new Tech 21 Roto Choir! Let the Roto Choir Loose ! Item Details An award nominee for the 2011 TEC Excellence & Creativity in the category of Outstanding Technical Achievement, Musical Instrument Amplification & Effects Technology, this Tech 21 Roto Choir is r
  3. Tech 21 Boost DLA Tap Tempo (v2), DLA-TT2

    Player's Perspective Music Store Live is proud to present this Tech 21 DLA Pedal! An amazing delay pedal with a tap tempo function to allow for ultimate on-the-fly flexibility. Tech 21 has really hit it out of the park with this one.                   Item Details The follow
  4. Tech 21 SansAmp Bass Driver Deluxe, BSDR-DLX

    Player's Perspective For bassists who like to switch it up on stage, the SansAmp Bass Driver Deluxe is the ultimate live tool for the bass-hopping, preset-stomping player. The Deluxe is all about fast delivery of monster Tech 21 bass tones in the fray of a live performance. Dual inputs enable two instruments to be on-line and ready to go with
  5. Tech 21 Ritchie Kotzen Signature OMG Overdrive Pedal

    Player's Perspective The all-analog OMG pedal from Tech 21 was designed in close collaboration with shredster extraordinaire Richie Kotzen. It emulates single power tube class A amplifiers, but with a tighter, quicker and snappier response. This is one of those rare pedals that can really breathe with your playing. Lean into the strings for mo
  6. Tech 21 RK5 Richie Kotzen Signature Fly Rig

    Player's Perspective The Fly Rig 5 from Tech 21 is essentially an entire pedalboard in one compact unit. It's not so much a multi-effects pedal as it is a bunch of great pedals molded together. It has everything you need - rich and dynamic Plexi-style distortion, boost options, a 3-band EQ, delay, and reverb. This Richie Kotzen signature versi
  7. Tech 21 Fly Rig 5 - SansAmp, Reverb, Delay, Distortion and Boost

    Player's Perspective The Fly Rig 5 from Tech 21 is essentially an entire pedalboard in one compact unit. It has everything you need - rich and dynamic Plexi-style distortion, boost options, a 3-band EQ, delay, and reverb. Everything is 100% analog, so the sound is always organic and responsive. It's divided into three sections: Plexi, Sans Amp
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